Before you make any changes to your site, you need to know where you
stand. You need to know if your content is visible to search engines if
you want them to index you and list your site. Now, if you have everything in HTML text format, then you are probably good. However, images, Java applets, Flash files and other non-text content are practically invisible to search engine spiders (even though they claim they can spider some of it). Even the most advanced crawling technologies cannot see this content accurately.
When all your content is HTML, search engines will see it. But if you want to use the other formats, there are ways you can make it visible to search engines. For example:
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