Content is king. You’ll hear that phrase over and over again when it comes SEO success. Indeed, that’s why thebegins with the content “elements,” with the very first element being about content quality.Get your content right, and you’ve created a solid foundation to support all of your other SEO efforts.
More than anything else, are you producing quality content? If you’re selling something, do you go beyond being a simple brochure with the same information that can be found on hundreds of other sites?
Do you provide a
reason for people to spend more than a few seconds reading your pages?
Do you offer real value, something of substance to visitors, that is unique, different, useful and that they won’t find elsewhere?
These are just some of the questions to ask yourself in assessing whether you’re providing quality content. This is not the place to skimp since it is the cornerstone upon which nearly all other factors depend.
Read the Search Engine Land articles below on content quality to get you thinking in the right direction.
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