It has been quite a while now since the
Google Panda update has been rolled out, but there is still a lot of
talking going on regarding the same. Wondering why all this hype about
the new Google algorithm? With a few good ranking sites being knocked
down instantly, you definitely ought to be a bit concerned.
Now, the question is whether the Panda algorithm has
changed or in a way transformed the ‘SEO cycle’. In case you didn’t
know, the SEO cycle consists of six major components – Content
Production, Keyword Research, Link Placement, Analysis, Measurement of
the Result and the Adjustment.
Has Google Panda added up some more or eliminated a
few components from the existing SEO cycle? Well, obviously not?
‘Contents with the right keywords’ still remain the part of the game.
You can never do away with quality links either, and of course, you
ought to measure your results at regular intervals of time. Therefore,
in plain terms, the SEO cycle is still the same. Then what is Panda
doing here anyways?
Let’s go back a few years and have a look at how some
of the top sites were created (Note: ‘Some’ and not ‘All’). Most of
these websites were stuffed with irrelevant content or let’s call it
mere ‘Blah Blah’. But, the content included a bunch of top searched
keywords, and that was exactly what Google was looking for – quality
keywords. So, no manner how awful your website was in terms of quality,
you still had a way to shoot right at the top.
However, it seems like Google had already decided to
put an end to all of this mess, and that’s when the Panda algorithm made
its mark. The algorithm works towards differentiating “keyword stuffed
websites” from the “ones with natural content” and “those with spammy
links” from the ones with “high quality links”. In easy ways, it rightly
knows to differentiate between high quality websites and low quality
websites.
No matter what a few search engine gurus claim to
know about Panda, SEO still remains the same, However, the way you have
been doing SEO has surely changed. Now, if you have been strictly
following all the SEO rules, you definitely won’t find Panda haunting
you in your dreams. In fact, if your website has been somewhere down
there, you probably have a good chance to shoot right at the top.
Optimizing a website on your own is not always easy;
it will be wise to look out for a professional SEO company to take up
the task for you. It is easy to find an SEO company that claims to be
the best, but can hardly do any good to your website. Therefore, to
locate the right SEO services Pakistan, it is important that you make a sufficient amount of research.
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